GE Air & Water Experience.

I designed a product-focused web experience for GE’s ducted, ductless, and Profile GEO systems that helps users easily explore solutions and connect with local professionals. The page guides users through product benefits, provides access to the contractor portal, and offers direct pathways to detailed product information. I stayed true to GE’s brand standards by developing a clean, cohesive visual style and crafting a dedicated style guide to ensure design consistency across future digital initiatives.